Our work with the World Land Trust

Our work with the World Land Trust

In case you forgot – WE LOVE TREES.

You probably haven’t forgotten because we DO go on about it quite a lot. More than most, to be honest. But there’s a good reason. 

We love trees because they keep our lovely Earth nice and balanced. They keep all that global-warming-causing carbon in the soil, provide a habitat for our favourite animals and provide some nice shade for reading under.

We work alongside our buddies at World Land Trust to help keep trees exactly where they need to be - in the ground, providing habitats for animals and an equal ecosystem. 

Our work with WLT, plus the fact that we use only bamboo for our home essentials like loo roll, wipes and straws, is helping to ensure the protection and planting of trees across the world.

But how? 

Well, we’re going to tell you right now.

Khe Nuoc Trong rainforest

Since April 2017, we’ve been offsetting - through WLT’s Carbon Balanced programme - the unavoidable emissions associated with every step of the production, manufacturing and distribution of their bamboo tissue.

Basically, this means that any emissions we produce while making our lovely, eco-friendly products are ‘balanced’ by donations made by us directly to World Land Trust.

WLT will then use the funds we’ve donated to protect and restore Annamite Lowland Forest at Khe Nuoc Trong in Vietnam.

This vast, luscious piece of rainforest is home to an array of incredibly diverse animals and plants, including 40 threatened species. The adorable little mother and baby above are Five-Coloured Macaques, who now have a safer space to live thanks to WLT’s work.

Not only that, but Khe Nuoc Trong has been identified as a climate powerhouse. Viet Nature staff – who work to protect and analyse the rainforest – have spent years researching the carbon stored there.

They’ve found that that protection of Khe Nuoc Trong’s 54,000 acres will deliver 50,000 tCO2e in annual climate benefits. Put in less science-y terms – that’s the equivalent of taking 23,706 cars off the road a year in the UK. Our carbon balancing has made that possible!

Some supporting stats…

To date, The Cheeky Panda has donated £55,800 to World Land Trust, to help save trees, support the rainforest and maintain this unique ecosystem.

We calculate the amount we donate based on our annual turnover, so as we continue to grow, we continue to further support WLT.

We’ve also cleverly worked out that since 2016, we’ve saved an incredible 249,600 trees. That’s around 1,371 acres of trees – just by producing bamboo products instead of tree-based essentials.

By using bamboo instead of traditional trees, we’ve figured out that for every ton of product we ship, we save 20 trees. Something to consider when you’re thinking about which loo roll to purchase in your weekly shop…

On top of that, we’ve managed to also save a staggering 31,200 tons of carbon since we started.

Okay, we’ll stop bragging. We’re just very happy with what we’ve achieved so far. 

The future

Looking ahead, as we continue to grow as a company, we’ll be sure to continue to support World Land Trust along the way.

As a proud B Corp, we believe in becoming a better business by balancing people, planet and profit. 

Luckily, our work with WLT allows us to do all three of these, which is something we’re extremely proud of.

Through our Earth, Ocean and People initiative, Team Earth will continue to represent WLT too, by raising both money and awareness for the cause via various activities. So, watch this space for further activity and how you can get involved! 

So, in short, we’ll carry on making bamboo loo roll for you lovely lot as well as supporting World Land Trust.

It’s the least we can do for our planet really, isn’t it?

Team Cheeky Panda x


For more info on all of the good that World Land Trust do, visit their website here: https://www.worldlandtrust.org/

If you fancy having a read about our recent impact and involvement with the Khe Nuoc Trong rainforest, have a read here: https://www.worldlandtrust.org/wp-content/uploads/2021/06/World-Land-Trust-Carbon-Balanced-2021-Report-The-Cheeky-Panda.pdf?

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