Why we are the solution?

Reducing plastic

Alongside forests, the ocean is the other ‘lung of the Earth’ – phytoplankton (tiny lil green guys that float about the sea) provide us with around 50% of the oxygen we breathe, which is mad when you think about it. Thank you, lil green guys.

However, our oceans, rivers and other waterways are being polluted by single-use plastics. Since the 1950s, over 198 million tons of plastic have been dumped in the ocean.

Our products are microplastic free. Packaging for our tissue products are made from recycled cardboard. Packaging for our wipes are reyclable and we plan to use 30% recycled content in our wipes by end of 2023.

By reducing our collective plastic use, we can have a direct, positive effect on lowering carbon emissions and plastic pollution.